Benji Jones Featured in World’s Only IPO Network on Capital Raising Strategy

ClearingBid, the world’s only IPO network that opens IPO investing and pricing to all like never before, sits down with corporate and securities attorney Benji Jones for an in-depth discussion on capital raising, IPOs and Regulation A+ offerings. In this interview, ClearingBid’s Five Questions for the Expert (5Q4E) series Benji breaks down the JOBS Act and compares the pros and cons of a Reg A+ offering and an IPO.

Described as “a leading expert in innovative capital raising, including crowdfunding, startup financing and IPOs,” explores what works, what doesn’t and key considerations for companies before choosing their path to capital.

Benji explains how the JOBS Act reshaped capital markets by easing restrictions on private fundraising and creating new pathways for companies to access public investors. She highlights Reg A+ as one such pathway, offering companies flexibility and broader access to retail investors.

“An offering under Reg A+ can be a viable alternative to an IPO, especially for companies that want to enhance brand recognition and customer loyalty while building a broad base of retail investors. And for companies (including existing SEC reporting companies) looking to avoid expansive regulatory oversight, disclosure costs and the higher costs of a traditional underwritten IPO.” Benji explained.

The interview also explores real-world examples of successful Reg A+ transactions, highlighting the factors that contribute to a well-executed offering. Benji emphasizes the importance of a strong business model, investor education, solid financials and transparency, strategic marketing, and how adhering to legal and regulatory requirements contribute to the success of Reg A+ offerings.  

“Clear and transparent communication about risks, the type of securities being offered, potential rewards, and the company's vision can significantly increase investor confidence,” Benji said.

ClearingBid describes the interview as a "must-read for companies considering a capital raise over the next few years."

With more than 20 years of experience in securities regulation, venture capital and startup financing, Benji is a recognized thought leader in the evolving capital markets landscape. She serves on the Board of the Crowdfunding Professional Association (CfPA) and actively participates in panel discussions at leading industry events, playing a role in shaping SEC strategies for regulated crowdfunding. Her leadership has earned her multiple accolades, including a 2025 Women in Business Award from the Triangle Business Journal and three-time recognition as "Lawyer of the Year" in Raleigh for Securities Regulation by The Best Lawyers in America.®

Read the full interview here.